Thelineup for Turning Point USA's "All-American Halftime Show"is finally here.
The show, put on by the conservative organization to compete withBad Bunny's Super Bowl halftime performance, will feature performances byKid Rock,Brantley GilbertandLee Brice. Gabby Barrett,2021 winner of new female artist of the year at the Academy of Country Music Awards,will also perform.
Kid Rock is a close ally of President Donald Trump, becoming more outspoken in his conservative beliefs in recent years. Both Gilbert and Brice are mid-level stars in the country music space; Gilbert is known for hits like "Dirt Road Anthem" and "Bottoms Up" while Brice is known for tracks like "One of Them Girls" and "Rumor." Barrett is the only female performer so far announced, breaking through with her hit single "I Hope."
"We're approaching this show like David and Goliath. Competing with the pro football machine and a global pop superstar is almost impossible … or is it?" Kid Rock said in a release announcing the lineup.
Kid Rock continued, taking jabs atBad Bunny: "He's said he's having a dance party, wearing a dress, and singing in Spanish? Cool. We plan to play great songs for folks who love America."
Advertisement
What is the alternative halftime show?
Turning Point, founded by late right-wing activist Charlie Kirk,announced in Octoberthat it would put on an alternative Super Bowl halftime performance after theNFL's choice of Bad Bunnyas aheadlining artist sparked controversy.
Who is Bad Bunny?
Bad Bunny, a Latin superstar who hails from Puerto Rico, sings primarily in Spanish and has been critical of Trump's deportation efforts in the past. When he was announced as the Super Bowl's lead performer, several conservative pundits, and Trump himself, criticized the choice, alleging he wasn't a popular enough artist and that he was a divisive pick. Bad Bunny was Spotify's most-streamed artist globally in 2025.

Bad Bunny accepts the album of the year award for "DeBÍ TiRAR MáS FOToS" onstage during the 68th Grammy Awards on Feb. 1, 2026, in Los Angeles" style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny poses with the album of the year, best música urbana album and best global music performance awards during the 68th Grammy Awards." style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Puerto Rican singer Bad Bunny performs onstage during the first show of his 30-date (which ended up being 31 in total) concert residency at the Coliseo de Puerto Rico in San Juan, Puerto Rico, on July 11, 2025. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny thanked his fans for "letting me sing in my home in front of my friends, my family and my people" on what was the final night of his residency in September 2025. "Thank you for that," he said. "I love you, thank you for being a part of this."" style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

On top of his Puerto Rico residency, Bad Bunny was also juggling life as a Hollywood actor attending the premiere of "Caught Stealing" on Aug. 26, 2025, in New York City. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny starred alongside Austin Butler in the movie. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Earlier in summer 2025, Bad Bunny was spotted at Netflix's "Happy Gilmore 2" premiere on July 21, 2025, in New York City, which he starred alongside Adam Sandler." style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny at the 2025 Met Gala Celebrating "Superfine: Tailoring Black Style" at Metropolitan Museum of Art on May 5, 2025. Bad Bunny gave a playful Puerto Rican twist to the Black dandy theme with a crisp espresso brown suit. He paired the custom-made Prada ensemble with a brimmed hat resembling a pava, a traditional straw hat made from leaves of the Puerto Rican hat palm." style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny onstage at the 2025 iHeartRadio Music Awards at Dolby Theatre in Los Angeles on March 17, 2025. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny onstage at the 2025 iHeartRadio Music Awards at Dolby Theatre in Los Angeles on March 17, 2025. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny onstage at the 2025 iHeartRadio Music Awards at Dolby Theatre in Los Angeles on March 17, 2025. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

In February 2025, Bad Bunny attended "SNL50: The Anniversary Special" in New York City. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny performs during his Most Wanted Tour at the Kaseya Center in Miami on May 24, 2024. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny attends the Dior Homme Menswear spring/summer 2025 show as part of Paris Fashion Week on June 21, 2024. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny performs at the Crypto.com Arena during his Most Wanted tour in Los Angeles, March 13, 2024." style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Cardi B, Chencho Corleone, Ivy Queen and reggaeton duo Jowell y Randy." style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

declaring Oct. 1 as the official Bad Bunny Day. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

two new wax figures at Orlando and New York's Madame Tussauds on April 19, 2022. The figure at Madame Tussauds New York is wearing the iconic all-silver look from the Grammy-winner's 2020 Super Bowl performance alongside Jennifer Lopez, Shakira, and J Balvin, complete with the same silver jacket he wore. The wax figure in Orlando is wearing an outfit originally from his WWE Royal Rumble performance and is featured in his "Booker T" music video. For the figure, Bad Bunny donated his trenchcoat, vest, trousers, and pants. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

Bad Bunny is set to portray the title role in "El Muerto," making history as Marvel's first Latino lead in a live-action film. He calls the film the "perfect role" for him.
Before suiting up as the super-powered wrestler, the Puerto Rican rapper will make his big-screen acting debut in the neon-drenched "Bullet Train" (in theaters July 29), doing battle with Brad Pitt. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

April 2021 at WWE's WrestleMania 37. In this photo, taken Jan. 29, 2022, Bad Bunny jumped into the ring again during the Royal Rumble match at The Dome at America's Center. " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />

22nd Latin Grammy Awards. That night he took home the award for best rap/hip hop song for "Booker T" and best urban music album for "El Último Tour del Mundo." " style="max-width:100%; height:auto; border-radius:6px; margin:10px 0;" loading="lazy" />
Bad Bunny makes history at the Grammys. The Puerto Rican star's career in photos.
Bad Bunny accepts the album of the year award for "DeBÍ TiRAR MáS FOToS" onstage during the 68th Grammy Awards on Feb. 1, 2026, in Los Angeles
Why some politicians are mad aboutBad Bunny's Super Bowl performance
How to watch the Turning Point USA alternative Super Bowl halftime show
In protest, Turning Point will stream their "All-American Half-time Show" celebrating "faith, family, and freedom" on theirsocialchannels, as well as several conservative networks, including Real America's Voice and OAN.
"The All-American Halftime Show is an opportunity for all Americans to enjoy a halftime show with no agenda other than to celebrate faith, family, and freedom," Turning Point spokesman Andrew Kolvet said in the release. "We set out to provide an entertainment option that will be fun, excellent, and exciting for the entire family while millions are gathered together for the big game. These performers will deliver exactly that, and we can't wait to watch the incredible show they're about to put on. We know millions around the country will be watching too."
This article originally appeared on USA TODAY:Super Bowl – Turning Point USA unveils its halftime show lineup